Character Posters: Sherlock Holmes
By Craig Kennedy - June 19th, 2009; 7:53 am
Click either poster to giganticulate
If you’re not already excited about Guy Ritchie’s Sherlock Holmes, these bland character posters aren’t going to do anything to change your mind. If you are…they’re still not going to do anything to change your mind. This is what you call standing pat.
Sherlock Holmes starring Robert Downey, Jr., Jude Law and Rachel McAdams begins snooping around theaters on December 25th.
Source: Empire
Filed under: Marketing
Tags: Guy Ritchie, Jude Law, Robert Downey Jr, Sherlock Holmes
Ugh, yeah, sorry these aren’t doing it for me. Law looks like he’s in the right movie, Downey not so much. Maybe I’m just old-fashioned but I’ve always thought of Holmes as being clean-cut.
Agree with Joel, Downey Jr in a shabby waistcoat is more Little Tramp than Master Sleuth.
Weirder for me, the poster proportions are off, topping the dwarf bodies with 110% more head.
I’m ordinarily the last person to complain about more head, but this makes them both look like narrow-shouldered bobbleheads.
Doesn’t really project the sexy action-hero Baker Street Bond image I thought they were shooting for.
Maybe we’ve been misinformed and the movie is supposed to be a spoof?
This reminds of Stephen Sommers’ VAN HELSING. And not just in the aesthetic.
Like Sommers’ opinion of the character he hacked, the tone of this seems like “I love the character. But if only we could make him cool for today’s audiences…”
“…but this makes them both look like narrow-shouldered bubbleheads.”
Hahaha, yes, that is precisely true, Ryan.
Not to be mean, but has Jude Law’s presence in a film ever been a determining factor in whether a moviegoer sees a film? Doesn’t seem like it; even at his arguable height of stardom in that fall of 2004, it didn’t seem like anyone went to his movies because of him. Perhaps Closer.
Well, I’m not a Jude Law fan, Alexander, so no, his presence wouldn’t be a determining factor for me. But there are some women who are crazy over him so in their case, yes.
Would it be too much to ask for Downey to wear a deerstalker cap? Even for just a few publicity shots or the first five minutes of the movie, for form’s sake?
I figured this was true, Alison. Being willfully ignorant of what women like, I was unsure. :)
I want the deerstalker cap, too, Jeff.
These posters get worse and worse the more you look at them.
Good catch, Ryan. I knew something was weird but I didn’t realize they’d embiggened the heads. God, mainstream movie posters are so $#%&ing tacky.
“the tone of this seems like “I love the character. But if only we could make him cool for today’s audiences…” ” Yeah it really does.
The thing is, I’ve been willing to give this one a free pass from the start. I’m not slavishly attached to the original stories and a bit of updating is fine, plus I like the cast (no Jude Law isn’t a determining factor in a movie for me, but then few actors are).
But the more I see of this thing, the more I think it’s going to suck and all the people who mocked me for my original enthusiasm were right.
I don’t care. I’ll be there because RDJ is in it.
I’m still going to see it at this point. My slim hope at this point is that the marketing is emphasizing the lowest common denominator (like marketing always does) and that there is more to it.
Guy Ritchie doesn’t give one a lot to hope for, But RDJ does.
Yeah, the posters lack imagination.
But who really cares ultimately? It won’t affect the quality of the film.
Such beautiful men.
*sigh*