At the box office this weekend, Jackass 3-D nearly doubled the average open of the first two films in the franchise with an estimated $50 million. That’s the best domestic weekend ever for a film in October (not accounting for inflation) and pretty impressive even factoring in the 3-D price gouging. The Social Network meanwhile gave up a miserly 29% (estimated) of its audience from last weekend and the film, which cost $50 million, finds itself in the $63 million ballpark and counting.
Finally, Clint Eastwood’s Hereafter, which has struggled with negative festival buzz and strongly divided critical reaction, averaged a solid $38,500 per screen in 3 cities. By my count, that’s the year’s 6th best average behind The Kids Are All Right ($70k), The Ghost Writer ($46K), Cyrus ($45K), The Secret of Kells ($40K) and Greenberg ($39K). I’m no Eastwood apologist, but I happened to like Hereafter and I hope this is a good sign it will do fairly well when it goes wide next weekend.
Here’s how it compares to other Eastwood limited openers:
|Per Screen Average||Total Box Office||Highest Screen Count||Metacritic|
|Million Dollar Baby||$22,494||$100,492,203||2375||86|
Numbers via Box Office Mojo.
The opening numbers and the critical response put it roughly in line with Changeling which came in just shy of $36 million by the time it finished running its course in theaters. With an estimated $40 million budget, Hereafter doesn’t have to be a blockbuster, but it needs to do better than that. It’s not a movie marketers can fit into a neat box in order to sell it so it could be un uphill box office climb even with the promising start. It’ll be interesting to see how it holds up.
In actual movie-watching news, I caught up with the 5 1/2-hour, 3-part version of Olivier Assayas’ Carlos over the weekend. I’m still digesting it and will have to see it again before forming any kind of a coherent opinion of it, but the fact that I’m ready to watch it again is a good sign, don’t you think? Assayas paints on a large canvas that covers a little more than 20 years in the life of the notorious terrorist. Carlos himself is always the focus, but you get a strong sense of the geopolitics of the 1970s and 1980s and how terrorists led by men like Carlos could thrive in the crevices between global powers. Wanted by everyone more for the fear he inspired (with the help of a fear-mongering Western media) than for any success he achieved operationally, he’s a much different kind of terrorist than the kind that have evolved since the end of the Cold War.
On the DVD front, I finally caught up with last year’s indie haunted house sensation Paranormal Activity. Suffice it to say it’s the first movie I’ve seen in longer than I can remember that actually scared me; not in a traumatic way like I was checking under my bed before going to sleep at night, but the movie’s less-is-more approach fills you with the nervous anticipation that something horrible is going to happen any minute. I can imagine it would’ve been a lot of fun to see it in a theater full of jumpy horror fans.
Filed under: The Watercooler