Eh. This is not IMP Awards’ finest hour.

Check out all the nominees and winners here.

9 Responses to “The 2011 IMP Awards best poster is: The Descendants”

  1. Your favorite, craig! LOL

  2. I have a feeling my dislike of the movie colors my opinion on the poster, though to be fair I think IMP’s love of the movie does the same thing.

  3. I went through some of the early comments on their site, I don’t think “the people” like it either.

  4. If I were sitting on a beach having cocktails with Clooney, I could take that photo on my iPhone.

    Hmm. I like the poster better now, since it now implies I’m sitting on a beach having cocktails with Clooney.

  5. I was gonna say, I think if you’re on a beach knocking back pina coladas with Clooney, you’ve got other things on your mind besides making posters.

  6. The Descendants was a surprisingly warm, entertaining and thoughtful film for me. It deals specifically with a family going through a specific tragedy and dealing with that tragedy and all the secrets they never knew existed. We can see the weight of the world on George Clooney’s shoulders as he descends deeper and deeper into misery.
    What made this movie so good for me was the complexity of Clooney’s character and the depth he went to in order to deal with a big family secret, an estranged daughter, a curious daughter and a dying wife. It felt real and heartwarming to see his friends and a new real estate agent and his wife literally turn his world upside down! Try keeping a dry eye during this film. Real-life drama and passion. I can see why it’s winning all the awards. A very well made film.

    Have a nice day,
    SaraM @

  7. I have to admit that I like this poster for taking a more natural and subtler approach to the Movie Star Big Head syndrome that controls most poster design. It even finds a way to juxtapose some important thematic elements of the film.

    But it winning is sort of like The Artist winning Best Picture. Sure, I can admire some things about this poster, it’s not horrible, and it’s better than a lot of other options, but this isn’t even in my Top Ten posters for the year.

  8. It’s interesting in that the image is just a single shot with a minimum of photoshoppery cutting it up. It’s much subtler than so many posters that it deserves a lot of credit for that.

  9. I would bet money that is a composite of two different shots, maybe more. George looks clipped out of the background to me. It’s also possible that they just isolated him with a mask and did some ‘shoppery to the background to give it that effect, because I doubt this is the untouched original. Most publicity shots for movie posters are heavily manipulated. Whether this image is or isn’t, it doesn’t take anything away from it being a nice composition and a pretty photo anyway. I just don’t think it’s an award-winning poster.

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